Word of Mouth - Mashedup...

This weekend's surfing has discovered a few brand new - and cool mash ups....


You may have heard of Word of Mouth Advertising - buzz word of 2006 - and creative idealogy behind the WOMMA association. This old is new marketing focus has inspired the new spokenbuzz mashup. Essentially, you can blog away via audio files and those are tagged with your location or location of topic file....think about it - you want to give a shout out about a new restaurant - create this tag and all users who have tagged this topic can chime in...via cellphone! Talk about instant feedback...
A hotel's marketing team could instantly create the "buzz" by creating campaigns and having its loyal guests comment online....

I was reading how the world's broadband subscriptions are increasing by hundreds of thousands each day and that all of these new eyeballs will help drive the internet to new heights - and that the "experts say" they all have a decent amount of spendable income....more speed means better ability to view rich media...take a look at this site...Trivop claims to be the world's first video guide for hotels...This UK based mash up is counting on all users having the ability to access their rich media...I kinda like the idea. I looked at the Sumner hotel in London by clicking the tag icon on its google map display. Trivop opened a window that launched its video with optional tags to review its tripadvisor reviews etc. Looked like a nice hotel.

Happy surfing...